• What Would You Do If You Had Access to All Companies in a Country?

    We’ve always focused on lead generation, and attaching the most innovative and powerful networking module in the world (Patent Approved) to our CRM has opened new business not only for our clients, but also for us.

    We’ve seen the efficiency of sales calls increasing exponentially, we’ve seen companies using the Feedback Module going for the Networking Module as well, and we’ve also seen our clients enjoying the powerful benefits of the Twin Client Analysis feature which generates new leads based on the existing clients.

    Well, now we’ve gone a step further for our clients and integrated in the CRM access to the full list of companies from Sweden (1,4 million companies) and from Romania (610.000 companies).

    Basically, this means that the Twin Client Analysis will be able to generate more relevant leads and more relevant connections to those prospect clients.

    Stay tuned for more news about future developments.

     

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  • Game Changing Combination: Big Data, Sales and Predictive CRM

    According to latest Cisco reports, global internet traffic will quadruple from 2010 to 2015, reaching 966 Exabytes (EB) per year.

    Just to keep things in perspective:

    1 EB = 1 000 000 terabytes = 1 000 000 000 gigabytes.

    Looking a bit backwards, according to an estimation from Eric Schmidt, former Google CEO, the total of human knowledge created from the dawn of man and digitized till 2003 totaled 5 Exabytes.

    These two values are so far apart in scale, dimension and time, that the logical conclusion should be that our ability to create data completely overpasses our ability to digest it. At least, that was the general consensus on the matter. Until now.

    Journalist James Bamford has confirmed in a recent Wired cover story older rumors that USA’s NSA is finalizing as we speak a massive surveillance center in Utah which will be able to store and process Yottabytes of data (the biggest data measurement unit yet). (1 million Exabytes = 1 Yottabyte).

    In short, this is the big data that transpired about the Utah Data Center:

    It will cost roughly $2 billion dollars and it will be finished sometime late 2013.

    It will store, monitor and analyze virtually all communication channels (internet, mobile phones, etc).

    It will be used to try and crack the AES encryption, the cryptographic standard considered unbreakable so far “in any amount of time relevant to mortals”.

    This means you needn’t worry, the Jack Bauers of the online are hard at work in dealing with Big Data issues…

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